Blue paint in alcohol forms an array of polygonal convection cells. We’re accustomed to associating convection with temperature differences; patterns like the one above are seen in hot cooking oil, cocoa, and even on Pluto. In all of those cases, temperature differences are a defining feature, but they are not the fundamental driver of the fluid behavior. The most important factors – both in those cases and the present one – are density and surface tension variations. Changing temperature affects both of these factors, which is why its so often seen in Benard-Marangoni convection.
For the paint-in-alcohol, density and surface tension differences are inherent to the two fluids. Because alcohol is volatile and evaporates quickly, its concentration is constantly changing, which in turn changes the local surface tension. Areas of higher surface tension pull on those of lower surface tension; this draws fluid from the center of each cell toward the perimeter. At the same time, alcohol evaporating at the surface changes the density of the fluid. As it loses alcohol and becomes denser, it sinks at the edges of the cell. Below the surface, it will absorb more alcohol, become lighter, and eventually rise at the cell center, continuing the convective process. (Image credit: Beauty of Science, source)